Thursday, April 3, 2014

Jeremy Scott X Moschino, Fall/Winter 2014-2015


Jeremy Scott X Moschino, Fall/Winter 2014-2015

Italian fashion house Moschino has teamed with cutting-edge designer Jeremy Scott for a capsule collection for Fall/Winter 2014-1015. Seems simple enough, however the collection is causing quite the stir amongst not only the celebrity elite, but also the masses of us regular guys. 
Moschino Specializes in ready-to-wear often seen on celebrities and big wigs across the world. This collaboration in particular turned into capsule collection that is immediately available to the public for purchase.
A fashion powerhouse of that stature has never seen this sort of accessibility.
We also get a look at the pricing structure, which is unheard of for a collection like this.

            For me, the accessibility of the collection is only a small charm in the grand scheme of things.
Jeremy Scott boldly created an entire line inspired by McDonald’s. From sweater dresses labeled ‘Over 20 Billion Served’ to bags in the shape of milkshake cups, the collection is magically silly and genius at the same time. Those famous yellow arches are used in his collection as the new symbol of Moschino. The collection is reminiscent of Andy Warhol’s pop art, but with a modern flair.






Some negative criticism would say ‘So what? He copied the McDonald’s uniform; anyone could do that,’ but the fact is, nobody did it. Only Jeremy Scott did it. And in my personal opinion, he did it flawlessly. The pieces themselves demonstrate a unique ability to straddle the line of runway and ready-to-wear.
The collection has the editorial flare consistent with regular Moschino collections, but perfectly translates for us regular girls to wear. The classic and complimentary red and yellow offers a bold look that immediately draws attention. The fit of the collection is not about sexuality or the woman form, but more about a classic uniform (literally) fit. The retro look of a McDonald’s uniform of yesteryear combined with bold, bright prints offers up pieces that are fun and high fashion.  
The entire theme of the collection is satirical and ironic: come one, come all and order up your Moschino like McDonald’s right over the Internet!        
Of course, most won’t be willing to pay $825 for a backpack, but that is neither here nor there…
Jeremy Scott created a ready-to-wear line that is available over the Internet and that is just unheard of. Beyond that, the line is crazy cool. There is really nothing else out there similar to it. If I had ten thousand dollars to blow, I would most definitely be putting that on my body.  
And I sure as hell would do it more justice than this lady:


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